If you could generalise businesses across the board, the valuation principles worked off, what is your adjusted profit times by your business valuation multiple? The answer is an indication of the risk in your business. So, you get a higher business multiple if you’re a lower-risk industry or business, or you’ve got systems in place, or the business owner works five hours a week. You’ll get a very low multiple there if you’re working 80-hour weeks, or you’re reliant on a very small amount of customers (and if one leaves, you’re up the wrong creek to be up) – things like that that are at high risk, will mean low multiple. The more we can work on our business multiple and increasing our adjusted profit, means that the higher our business valuation will be.